Greetings.
Before I decided to self-publish Portrait of a Legend and other Folks I did my research and continually update my knowledge about the book market. I decided to choose as my model probably the largest market on the planet, The United States of America.
Here are some key facts, as of July, 2013.
THE U.S. BOOK MARKET: Information about the U.S. economic situations in numbers: Area: 9,826,675 km2 Population: 316,278,000 Literacy rate: 97.9% Gross Domestic Product: $15.685 trillion Inflation rate: 1.8 (June 2013) Unemployment rate: 7.6 (May 2013)
"While all genres were strong, US publishers’ titles for children and youth, particularly Young Adult Fiction, showed powerful growth in nearly every international market and especially in Asia. The numbers were driven by contemporary authors and titles as well as perennial classics, both of which have strong global footholds. Fiction sales were particularly strong in print paperback editions. The consistent growth of e-books demonstrates that publishers have successfully evolved the technology environment for their content more so than other historically print-based content industries. E-books grew 45% since 2011 and now constitute 20% of the Trade market, playing an integral role in 2012 Trade revenue. The most pivotal driver of e-books remains Adult Fiction, with Children’s/Young Adult also showing strong numbers. While e-books keep growing, hard-cover and trade paperback formats continued to hold steady in 2012. The audio-book format, which has shown momentum over the past few years with the rise of mobile devices and interest in purchasing quality downloadable content for them, also remains solid." ~ GBO-New York.
According to BookStats figures released recently by the Association of American Publishers (AAP) and the Book Industry Study Group (BISG), books generated $25 billion in revenue in 2012, up 6.9% from the year before.
Conclusion:
In 2014, POALAOF publishing will focus primarily on the US market.
http://www.poalaofthebook.com/
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