DEAR FRIENDS

Dear friends.
Over a five year period I created a small publishing company named POALAOF.
In August 2013, and in the presence of the Jamaican High Commissioner to the United Kingdom, Her Excellency Mrs Aloun Ndombet-Assamba, POALAOF published its first book, Portrait of a Legend and other Folks. This is a 300 page, gold embossed, hard cover book containing my original work over thirty-five years and with words by Jamaican legend Bob Marley. It is a reasonably priced book to both individuals and corporations and the self-published author is a trend that will become a mandatory element in the publishing business in the future. At this time POALAOF has succeeded in start-up but is still short of an important goal of obtaining adequate working capital.
I would now like to extend to my friends a golden opportunity to become a part of this potentially incredibly profitable business. To ease any concerns you might express about the risk involved, keep in mind that I am not asking for any large investment as I plan to offer a percentage of the profit after expenses. As a sole-trader, I can explain in more detail what that means, but rest assured that it will serve to allay any concerns you have about your own economic risk.
POALAOF has already separated itself from the competition because Portrait of a Legend and other Folks contains probably some of the last unpublished photographs of Bob Marley. POALAOF will also utilize the many social media outlets available on the Internet and will shortly have a dramatic web presence that is currently being created by a reputable web-site designer. Therefore, POALAOF will not be limited and will potentially have a global customer base. Market research has indicated that because there is a high Bob Marley fan base worldwide, Portrait of a Legend and other Folks will become affordable because with adequate investment, the printing of a larger stock of books will dramatically lower the cover price. POALAOF intention is also to fill the gap between the high-end, prohibitively expensive customized books, and the lack-lustre paper back lower end market. POALAOF will therefore offer an exciting alternative in the form of a memorable book that will also be affordable.
The global book market dwarfs those of films and music combined and the American market alone generate sales in excess of US $27 billion each year. Companies and multi-national corporations are experiencing more and more needs for gifts: congratulatory gifts, sympathy gifts, gifts to welcome a new high-level employee or simply to give thanks to a long-standing employee. In addition, the clientèle for corporate gifts is constantly expanding. Practically any kind of business represents an opportunity to provide steady revenue from an adequately priced book.
POALAOF cash flow is admittedly constricted and currently non-existent during this initial phase. Once adequate investment is secured for the production of a larger stock of books, revenues will begin to flow and POALAOF can then move toward publishing more affordable books and ebooks. Cash flow difficulties are faced by all new businesses and POALAOF is therefore not exempt. POALAOF also applied for a Small Business loan but currently there is an enormous amount of competition for these loans and with no adequate collateral POALAOF application was refused. Despite that however, I have pursued all possible avenues for investment capital and after three months, I believe it is now time to take a chance to ask those friends with long term visions to think positively about this opportunity.
Over a period of five years I conducted a great deal of research and am well aware of the risks involved in any new venture, but I firmly believe that this is a business opportunity that is bound to grow. Currently, there is very little competition and none of them have the unpublished images that adorn Portrait of a Legend and other Folks.
Please consider helping with much needed working capital because Portrait of a Legend and other Folks will become an important piece of documentary work in the future.
Thanking you.
Lindsay Oliver Donald. November, 2013.
Photograph: Mr Ron Vester.


http://www.poalaofthebook.com/